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Sunday, January 22, 2012

My New Relationship between Real-time Social Media and Sports

Ah, the good old days....when I had enough time to watch college football most of Saturday, pro football most of Sunday, and could usually catch Monday Night Football to boot.  You couldn't get soccer on cable back then, which left me enough time to study and get my degree.

Later on in life, we'd record games on DVR, and selectively watch later.

I came to realize today that now things are different.   I pick up on subtle real-time social media clues and join in on games in progress.  All the time.

Take, for instance, today:

Hmm...we might have a game.  Let me turn that on.


Hmm...well, I don't really care that much about the NFL playoffs now that the Bears are nowhere in the picture, but I better turn this on right now!

Of course there are still games I watch whistle to whistle when I can plan ahead, but this is mostly how it goes.

And it's not like I'm feverishly studying social media instead of watching these games;  it's become a form of ambient music playing in the background - multiplexed into the 10 other things I have going on in the day.

I can hardly wait until each of those examples above has a "click here to join the game in progress" - but I have a feeling it's not that far off.

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